There's a restaurant here called "The Black Forest Inn. Its slogan, judging from the lead sentence on its website, is "If you haven't been to the Black Forest Inn, you haven't been to Minneapolis."
I agree, there's plenty of food for thought right there. But that's not what interests me at the moment.
Yesterday I was driving through Uptown with my daughter and my teenage nephew. On a billboard overlooking the main drag, at the corner of 28th and Hennepin, there was a huge ad for the BFI. In thick pseudo-Germanic script a couple of feet high was the following sentence:
"No, strouganoff doesn't make you go blind."
Strouganoff, for the uninitated, is meat served in a slightly funky cream sauce. The rest of the ad was simply "The Black Forest Inn. Guten food."
DIH would like to take a poll: how would you describe that ad?
d) a new low in restaurant culture
e) a new low in culture, period
I suppose I could supply more choices, but I think that's enough for starters.
It's impossible not to speculate on the evolution of that billboard.
Idiot A: Hey, I got an idea. Strouganoff. Stro-gan-off. It won't make you go blind! Get it? Get it? Am I a riot, or what?
Idiot B: You're a genius!
Idiot C: I love it!
Idiot D: That's great, guys! Order up the billboard. This is gonna bring 'em in in droves! Strouganoff! Ha! Brilliant!
Do we all live in a cultural wasteland? Or is it just me?